"plows" is used for the individual business name by Mr. Shingo Kikuchi who has been living on manual custom-made of leather shoes and bags while working for agriculture at the same time. I designed his business name logo and business card by naming it "plows" as being able to cultivate a new business soil through simultaneously achieving his two businesses. The business card has an embossing of hoe as symbolizing "plows".  
Art Direction & Design :Masaomi Fujita

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